Placebo Effect

We Do Recover

The placebo effect refers to the improvement in a person’s health following a treatment without any therapeutic effect, such as a sugar pill or saline injection. This improvement is attributed to the individual’s belief and expectations of the treatment’s benefits. In addiction recovery, this effect underscores the mind-body connection and how one’s mindset can influence treatment outcomes. While placebos can evoke positive changes, they are not intended as replacements for actual evidence-based treatments and are rarely tested in treating patients.

In clinical trials, placebos are used to measure the effectiveness of new drugs, often revealing that patients can experience symptom relief solely from believing they are receiving active treatment. The mechanism behind the placebo effect is not fully understood, but theories suggest it could be due to natural healing, behavioral changes, altered symptom perception, reduced anxiety, endorphin release, or the brain’s response to ‘remembered wellness’. The placebo’s appearance, patient expectations, and the doctor-patient relationship can also enhance this effect.

Studies, such as the COMBINE study in alcohol dependence treatment, have explored the placebo effect in clinical settings, revealing its complexity and potential impact on treatment outcomes. The study compared outcomes between combined behavioral intervention (CBI) alone and CBI with placebo and medical management, providing insights into how the placebo effect operates in addiction treatment. This phenomenon highlights the significant role of belief and expectation in recovery, alongside the importance of evidence-based approaches.

    Addiction and Mental Health

    Treatment Services

    Founded in 2008, WeDoRecover has evolved from an advisory service for addiction treatment into a comprehensive provider of care, following its 2019 merger with Changes Addiction Rehab in Johannesburg. Specializing in connecting patients to top-tier addiction treatment centers in the UK, South Africa, and Thailand, WeDoRecover supports individuals globally, including those from the United Arab Emirates and Europe. Accepting both South African medical aid and international health insurance, the organization facilitates access to high-quality treatment for substance and alcohol use disorders, offering individualized care that addresses the physical, mental, and social needs of patients.

    Our team, led by Gareth Carter, offers empathetic and professional support, guiding you through every step of the treatment process. Whether you're in South Africa or abroad, our acceptance of various insurance plans makes quality care accessible, providing a platform for lasting recovery and a healthier future.

    Inpatient Rehab

    Our rehab care is a good option if you are at risk of experiencing strong withdrawal symptoms when you try stop a substance. This rehab option would also be recommended if you have experienced recurrent relapses or if you have tried a less-intensive treatment without success.


    If you're committed to your sobriety but cannot take a break from your daily duties for an inpatient program. Outpatient rehab treatment might suit you well if you are looking for a less restricted format for addiction treatment or simply need help with mental health.


    Therapy can be good step towards healing and self-discovery. If you need support without disrupting your routine, therapy offers a flexible solution for anyone wishing to enhance their mental well-being or work through personal issues in a supportive, confidential environment.

    Mental Health

    Are you having persistent feelings of being swamped, sad or have sudden surges of anger or intense emotional outbursts? These are warning signs of unresolved trauma mental health. A simple assesment by a mental health expert could provide valuable insights into your recovery.

    Finding the right rehab close to you is simple with WeDoRecover. Our network includes the finest rehab centers, ensuring personalised, quality care for your recovery needs. Let Gareth Carter and our empathetic team help guide you to a center that feels right for you, offering expert care and support. Start your healing today by choosing a rehab that's not just close to you, but also that truly cares about your loved ones recovery.

    Scroll to top